T.O.M.A. is top of mind awareness. Businesses that are at the top of consumers' minds have a high market share. Consistent, creative advertising will get your business top of mind awareness. You may not achieve the brand awareness of Kleenex or Hersh
Official site for Kleenex tissues & the “Let It Out” campaign. Tears, joy, anger - whatever you’re feeling - share it online and Let It Out with Kleenex tissues