And now, a word against our sponsor | Reuters
The Washington Post‘s website joined the sponsored-content stampede early this week with the introduction of its BrandConnect Web product, making it the first major U.S. newspaper to embrace sponsored content, according to Digiday.
George Orwell, Herb Schmertz, Jack Shafer, Peter Kafka, US, SHAFER, SPONSOR, Publishing (TRBC), English, Arts / Culture / Entertainment, Media / Publishing (Legacy), United States, Advertising and Marketing (TRBC)
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